Social Media, Marketing & Event Coordinator
The Erica Diaz Team is one of Central Florida's top-performing real estate groups, known for our innovative approach, strong community presence, and commitment to excellence.
We’re passionate about real estate, deeply connected to our local neighborhoods, and driven by a mission to create meaningful relationships.
We are currently seeking a creative and highly organized Social Media, Marketing & Event Coordinator to join our team and elevate our brand visibility both online and throughout the community. Our goal is to be recognized as the go-to real estate team and community ambassador, often described as the “Mayor of Winter Garden”, by staying actively involved, informed, and engaged in everything happening locally.
Position Overview
This role is ideal for someone who thrives in a fast-paced environment, loves engaging with people, and has a passion for branding and visual storytelling. The ideal candidate will lead our social media strategy, support marketing campaigns, and coordinate team and client events that reinforce our brand, values, and strong community involvement.
A strong knowledge and genuine appreciation for Winter Garden and Central Florida lifestyle, social trends, community events, and local culture is highly preferred.
Key Responsibilities
Social Media Management
- Develop, schedule, and post engaging content across all platforms (Instagram, Facebook, LinkedIn, TikTok, YouTube, etc.).
- Monitor social media activity, respond to comments and messages, and actively engage with our audience.
- Stay up-to-date on current social media and lifestyle trends, especially those relevant to Central Florida communities.
- Analyze performance metrics and adjust strategies to optimize engagement and reach.
- Highlight local businesses, events, neighborhoods, and lifestyle content that strengthens our community presence.
Marketing Support
- Collaborate with the team to create marketing materials including flyers, postcards, newsletters, and listing graphics.
- Prepare and coordinate printing of marketing materials as needed.
- Help maintain and update the company blog.
- Assist with email campaigns and digital advertising initiatives.
- Ensure consistent branding, messaging, and visual identity across all platforms.
Event Coordination
- Plan, organize, and execute client appreciation events, community outreach initiatives, and team celebrations.
- Stay informed on upcoming community events, festivals, and opportunities for team involvement.
- Coordinate event logistics including vendors, venues, invitations, signage, and on-site execution.
- Create marketing campaigns to promote upcoming events.
- Capture and share event content in real-time and post-event across social platforms.
Qualifications
- Bachelor’s degree in Marketing, Communications, Public Relations, or related field (or equivalent experience).
- Prior experience in social media management, marketing, and/or event planning.
- Strong knowledge or passion for Winter Garden and Central Florida lifestyle, community events, and local culture strongly preferred.
- Proficiency in Canva, Adobe Creative Suite, and social media scheduling tools (e.g., Later, Buffer, Hootsuite, etc.).
- Strong organizational and time management skills.
- Exceptional writing and communication skills.
- Creative mindset with strong visual storytelling and design skills.
- Ability to work occasional evenings or weekends for events.
- Real estate industry experience is a plus but not required.
What We Offer
- Competitive compensation based on experience.
- Opportunity to grow with a top-performing and well-respected real estate team.
- Fun, energetic, and supportive work culture.
- Hands-on involvement in exciting real estate marketing and community events.
- Opportunity to build strong connections within the Central Florida community.
How to Apply
To apply, please submit your resume. To apply, please submit your resume, a cover letter explaining your interest in the role, and examples of past social media, marketing, or event projects
