Lead Flow & Conversion Manager (ISA Manager)
Join one of Central Florida's top real estate teams. The Erica Diaz Team is a high-volume, fast-growing real estate team serving Winter Garden and the surrounding Central Florida communities.
Join One of Central Florida's Top Real Estate Teams
The Erica Diaz Team is a high-volume, growing real estate team serving Winter Garden and surrounding Central Florida communities. We invest heavily in opportunities through Zillow, Fello, online marketing, and our existing database.
We're looking for someone to take ownership of our lead pipeline and make sure no legitimate opportunity falls through the cracks.
This is an internal management and accountability position.
You will oversee how agents and Inside Sales Agents handle leads, manage the ISA function, and improve follow-up and conversion processes. You will not contact clients or set appointments yourself.
What You'll Own: Real Estate Lead Management
Lead Flow
Monitor incoming opportunities, response times, assignments, lead ponds, and follow-up. Act promptly on neglected or stalled leads.
CRM Accuracy
Audit Follow Up Boss calls, texts, emails, notes, stages, tasks, appointments, and action plans. Require corrections and ensure every opportunity has a clear owner and next step.
Communication Quality
Review recordings and messages to confirm approved scripts, proper qualification, direct appointment requests, and additional property options when appropriate.
ISA Management
Set expectations, review activity and appointment quality, conduct script practice, coach performance gaps, and monitor handoffs to agents.
Agent Accountability
Address lead-handling concerns professionally, document findings, and reassign leads or pause/reactivate lead access according to established policy.
Performance and Systems
Track response times, contact rates, appointments, conversion, and follow-up compliance. Investigate routing or integration failures and implement approved process improvements.
Who We're Looking For
You are organized, analytical, decisive, and proactive. You investigate problems, take action, and follow through without repeated reminders.
You should be comfortable:
- Managing team performance and having direct, professional accountability conversations.
- Reviewing calls and CRM history to evaluate quality, not just activity counts.
- Using metrics to identify problems and measure improvement.
- Learning technology and troubleshooting workflows.
Experience in lead management, ISA management, sales operations, CRM oversight, conversion coaching, or quality assurance is strongly preferred.
Position Details
- Full-time, in-office in Winter Garden, Florida.
- $70,000 annually with paid time off.
- Reports to the Director of Operations and manages the ISA function.
- Occasional evening or weekend availability may be required to monitor lead response and coverage.
To Apply
Fill out the application below and attach your résumé with brief answers to the following questions:
- A new internet lead has no documented contact attempt after eight minutes. What would you check and do next?
- An agent called once, did not ask for an appointment, and did not activate an action plan. How would you address it?
- An ISA meets the call-volume requirement but produces few qualified appointments. What would you review, and how would you coach them?
Ready to own the pipeline?
We're looking for someone who takes ownership, protects opportunities, and turns findings into action.
Apply Now