Now more than ever great real estate photography is a must! With a large portion of the real estate buying and selling process being done online real estate photography has to be on point. Here at the Erica Diaz Team we recognize how important it is for our listings to have outstanding real estate photography.
We offer professional real estate photography to all of our clients! Having top notch real estate photography is a critical aspect to selling homes quickly and at the highest price point possible. That’s why we have an in house photographer who is always on his A game when photographing your home.
There are a few things you can do to prep and ensure when our photographer arrives at your home it’s in photographing shape. In fact we put together this article to share our top prepping tips and make the photographing process as smooth as possible. Some of the prep can be done days before the shoot, and others need to be done right before the photographer arrives.
People who are in the market to purchase a home typically have their first interaction with the home online. Whether it’s searching through Zillow or viewing a listing sent to them by their real estate agent, pictures are their first impression. So, it’s very important to WOW potential clients with stunning photos. According to the Wall Street Journal, listings with high-quality photos can gain anywhere between $934 – $116,076 more on the market. They also stated that people will spend 60% of the time they look at a listing online looking at the listing’s photos.
Think about it, when you’re scrolling online in search of anything pictures capture your attention. Let’s use places to vacation for example. Pictures are what typically lure us to then read the caption. At this point if the photos and caption propose something in alignment for what we are looking for we’ll click the link to discover more. This holds true with real estate photos too! High-quality photos grab the viewers’ attention and lead them to viewing more about the listing.
In today’s world we ALL have access to a camera with them literally being attached to the back of our phones. While it might be tempting to stroll through your home, snap a few photos, and call it good, that’s just not enough. In the world of real estate, subpar phone camera photos are not enough. With thousands of homes on the market, it’s crucial that yours STAND OUT! Making this is one of those tasks that are better left to a professional.
A real estate photographer has quality equipment to take breathtaking pictures of a home. There’s also specific skills and technique in real estate photography to capture every room in a home and make them shine!
Matt is our in-house photographer here at the Erica Diaz Team. He is our go-to guy for all of our photography needs and the reason why ALL of our listed homes have scroll stopping photos. While prepping your home a little to ensure it’s picture ready, you can leave the actual photo taking to him.
Videography is taking real estate photography to a whole new level. While high-quality photos are great for listing a home, a video of the home is added value. The same day that the photographer is out photographing a home they can also shoot a video walk through. In fact, the real estate agent should accompany the photographer so they can be in the video giving a guided tour. Both the photos and video can then be used on Zillow and other listing platforms. As well as the different social media platforms used by the real estate agent.
It goes without saying that your home needs to be squeaky clean before it is photographed. But did you know staging your home can go a long way too? Professional stagers can come to your home and give it a makeover. Their fees are relatively small for the huge difference it will make. They dress your home up in a way that makes it more appealing for a potential buyer. This involves making it inviting, homey, and cozy, while keeping it neutral and up to date.
Understandably, not everyone has the chance to get their house professionally staged before it is photographed, but that doesn’t mean that you can’t do some staging yourself! The goal when staging is to get the home ready to be photographed and make it as appealing to the buyer as possible. They need to be able to picture themselves and their things in the home. It needs to be clear that the house is just waiting to be bought by them. That means there needs to be some depersonalizing and decluttering. The goal is for buyers to have the impression that this is NOT someone’s house (even though it is).
Great news… when your home is listed with the Erica Diaz Team, not only do we get shots of your home that will SELL it, we treat your home with respect. There are rules when it comes to real estate photography and the good thing is, you don’t have to worry about any of them. That is the beauty of having a professional photographer.
However, there are little things you can do to set your photographer up for success at your house. A few minutes spent prepping on photo day in addition to the staging prep can make all the difference in real estate photos. The photographer will surely appreciate it. And it will show in the photos too!
High-quality, eye-catching real estate photography is a game-changer in the real estate world. Especially now with a huge part of the buying and selling process done online, great photos can be the difference in selling a home fast and at the highest price point possible. Here at the Erica Diaz Team we know how crucial it is for real estate photos so we have a full-time real estate photographer on our team! This means a quick turn around on quality photos.
If you live in Winter Garden or are thinking of selling your home, the Erica Diaz Team can help you. We’ll use a combination of great photos and marketing to sell your home fast and for the price it deserves. Also if you’re looking to buy a home we can help with that too! Contact us today!
2 Comments
I never realized that I would probably need to set up my house for the photographer. I kind of figured the real estate agent I’d hire would do it. Either way, I’d wait for the photographer so they can tell me what to do so it looks its best.
You bring up a good point that having professional photos done for your listing is a great way to stand out from the crowd. I definitely notice real estate listings that have good pictures, and I am much more likely to want to see the home in person. I think it is always a good idea to consult a professional when it comes to your real estate photography.